Marketing

Small business owners usually have a limited budget for marketing, which makes it important for them to use the most effective methods for maximizing conversions. There are several types of sales promotion examples that work well for small businesses. If you want to grow your business and reach more people in your target market, include these six effective sales promotion tactics when you plan your marketing strategy.
Read MoreExplore Further

Make Customer Reviews Part of Your Marketing Strategy in 2013
Marketing
 | Small business inspiration
Why Customer Reviews Should be an Essential Part of a Business Marketing Strategy.
Read More
Social media ranks low for small business
Marketing
 | Management
Many experts are pushing social media as the great equalizer for small businesses, but only 35% of small business owners actively use social media.
Read More
How do You Leverage Your Facebook Community in Brand Advocacy?
Marketing
 | Small business inspiration
Advocacy for your brand has a vital impact in driving awareness, creating conversation and generating more business.
Learn More
Hiscox Authors Series: Small Business Benefits of Starting a Blog
Marketing
 | Small business inspiration
Small business expert and author Stephanie Chandler shares tips on how to expand your web presence.
Read More
Adopt an Attitude of Gratitude
Marketing
 | Small business inspiration
Hiscox author series: Being grateful is a powerful component to making your small business a success.
Read More
Create your small business marketing plan
Marketing
 | Tools & Templates
Make wiser decisions with each marketing campaign you launch.
Learn MoreWe provide tailored insurance for the specific risks you face, so you can take the right risks to grow your business.
