Hiscox is once again challenging convention with a new ad campaign. Created by gyro: New York, the campaign features real-life Hiscox customers who have embraced the risks of starting a business, overcome the obstacles they have faced, and turned the impossible into I’mpossible to become successful despite their challenges

When it comes to social media for business, Instagram is becoming a force to be reckoned with. It continues to grow in the all-important 18-34-year-old demographic, but it’s taking off among older consumers as well. Here are 3 marketing strategies you can use to put Instagram to work for you. 1. Improve brand engagement Instagram can engage customers like no other social media network.

Dipesh Patel has done what most people dream of doing but few actually do: Quit their day job to start their own business. He scratched that insatiable entrepreneurial itch to successfully launch his own technology consulting firm.

It takes courage to start a small business. It takes even more courage when your startup is designed to target a common fear – bullying. That’s exactly what Hiscox customer Catherine Mattice did when she founded Civility Partners, an HR consulting firm dedicated to ending workplace bullying.